Deconstructing the Perfect PR Pitch

Pitching stories to journalists is a lot like asking someone to dance : If you approach things with confidence and don’t come on too strong, you might just get to …

What is the PR Process?

In recent months I launched a company which received coverage on TechCrunch, The Financial Times, the BBC, and over 25+ other publications. The goal of this series is to teach you how to …

How to Get on TechCrunch

In recent months, I launched a company that received coverage on TechCrunch, the BBC, and over 25+ other publications. The goal of this series is to teach you how to do the …