Archives: Terms

Pricing Model

Definition of Pricing Model A pricing model in digital marketing refers to the structure or

Online Visibility

Definition of Online Visibility Online visibility refers to the presence and prominence of a brand,

Offer Incentive

Definition of Offer Incentive Offer incentive refers to a marketing strategy where businesses provide rewards,

Quirk-based Campaign

Definition of Quirk-based Campaign A Quirk-based Campaign in digital marketing refers to an advertising strategy

Online Review

Definition of Online Review An online review is a written evaluation or feedback for a

Omnichannel Retailer

Definition of Omnichannel Retailer An omnichannel retailer refers to a business that integrates multiple channels,

Quick Experiment

Definition of Quick Experiment A “Quick Experiment” refers to a brief and simple test used

Organizational Behavior

Definition of Organizational Behavior Organizational behavior is the study of how individuals and groups function

Question Framing

Definition of Question Framing Question framing in digital marketing refers to the method of strategically

Niche Adaptation

Definition of Niche Adaptation Niche adaptation refers to the process of tailoring digital marketing strategies

Order Tracking

Definition of Order Tracking Order tracking is a feature in digital marketing that allows customers

Quality Control Process

Definition of Quality Control Process The Quality Control Process in digital marketing refers to the

Non-monetary Incentive

Definition of Non-monetary Incentive A non-monetary incentive is a form of reward or motivation given

Quick Search

Definition of Quick Search Quick Search is a digital marketing term referring to the process

Outbound Strategy

Definition of Outbound Strategy Outbound strategy refers to a digital marketing approach that involves actively

Qualitative Insights

Definition of Qualitative Insights Qualitative insights refer to the non-numerical, subjective data gathered in digital

Niche Partnership

Definition of Niche Partnership A niche partnership in digital marketing refers to a strategic collaboration

On-site Conversion

Definition of On-site Conversion On-site conversion in digital marketing refers to the successful completion of

Quality Feedback

Definition of Quality Feedback Quality Feedback in digital marketing refers to the valuable information or

Organic Ranking

Definition of Organic Ranking Organic ranking refers to the position a website or webpage holds