Archives: Terms

Omnichannel Marketing

Definition of Omnichannel Marketing Omnichannel marketing refers to a strategy that seamlessly integrates and coordinates

Non-traditional Advertising

Definition of Non-traditional Advertising Non-traditional advertising refers to unconventional and innovative marketing strategies that deviate

Nonprofit Marketing

Definition of Nonprofit Marketing Nonprofit marketing refers to the strategies and tactics used by nonprofit

Newsjacking

Definition of Newsjacking Newsjacking refers to the practice of leveraging trending news and current events

New Product Development

Definition of New Product Development New Product Development (NPD) refers to the process of designing,

Network Marketing

Definition of Network Marketing Network marketing, also known as multi-level marketing (MLM), is a business

Negative Feedback

Definition of Negative Feedback Negative feedback in digital marketing refers to the undesirable reactions or

Needs Assessment

Definition of Needs Assessment Needs Assessment in digital marketing refers to the process of identifying

Neuromarketing

Definition of Neuromarketing Neuromarketing is a field that combines neuroscience with marketing techniques to better

Niche Market

Definition of Niche Market A niche market refers to a smaller, specialized segment of a

Native Advertising

Definition of Native Advertising Native advertising refers to a type of online advertising where ads

Mobile Engagement

Definition of Mobile Engagement Mobile engagement refers to the interactions and experiences that users have

Message Clarity

Definition of Message Clarity Message clarity in digital marketing refers to the ease with which

Merchandise Display

Definition of Merchandise Display Merchandise Display, in digital marketing, refers to the strategic online presentation

Marketing Trends

Definition of Marketing Trends Marketing trends are ever-evolving patterns, strategies, or tools used by businesses

Marketing Segmentation

Definition of Marketing Segmentation Marketing segmentation, in digital marketing, refers to the process of dividing

Marketing Quota

Definition of Marketing Quota Marketing quota, in digital marketing, refers to the predetermined set of

Marketing Performance

Definition of Marketing Performance Marketing performance refers to the measurement and analysis of the effectiveness

Marketing Outreach

Definition of Marketing Outreach Marketing outreach refers to the strategic process of initiating communication and

Marketing Landscape

Definition of Marketing Landscape The marketing landscape refers to the overall environment within which marketing